In my 18 years of being involved with small businesses and the many years before that helping in my Father’s CPA firm or other entrepreneurial ventures, I noticed the importance of a business plan. Anyone that has listened to me on the 2 Regular Guys podcast or has been in one of my marketing seminars knows I’m a huge advocate of having a business plan. But I wanted to take that advocacy past just promoting a business plan, and give you the 5 things that I have seen to be part of a good business plan. So, let’s explore those 5 important items every business plan must include.
Developing a Marketing Funnel
Developing a Marketing Funnel The reason I explore a lot of these topics is because as I was learning about them and hearing them being talked about, it all sounded like a foreign language to me. I thought to myself, I work with a small business and these things are for the big corporate companies … Read more
